The feeding frenzy when limited-run 911s are announced is like nothing else
In total, Porsche has produced over 1.2 million 911s in 60 years. That’s about the same number of cars that British Leyland built of the rather less exotic Morris Marina in less than a decade. But now the mainstream, mass-market Marina is an extremely rare sight, while 911s are everywhere.
A huge proportion of all the 911s ever built are still on the road, and yet 911s command bonkers money, sometimes approaching half a million quid. (Okay, a Ford Escort has changed hands for £722,500, but that’s the exception rather than the rule.)
Dan Baines of Top 555, a specialist luxury and performance car showroom, has a 911 Speedster for sale at well above the list price. And a 911 T (991) that is priced at just a shade under what the first customer would have paid for it, and that wasn’t even a limitededition car. Baines explains: ‘Porsche has got a cult status in the US and UK. The 911 is the most mass-produced sports car in history but the firm has been very clever because they’ve always offered niche products, something that’s similar but different enough to get fans interested. In short, their values are incredibly strong.’
The moment this all entered the wider public consciousness was with the 2016 six-speed manual 911 R. At that stage, Porsche only offered PDK GT cars and the end of naturally-aspirated engin
