Future facing

1 min read

AFTER A YEAR OF TRYING AND TESTING THE MOST INNOVATIVE PRODUCTS AND BREAKTHROUG

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From makeup that makes you look fresher in seconds to the skincare and body buys that promise head-to-toe glow, these are the products tested and chosen by Prima ’s beauty team that will work for you!

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The cosmo summer beauty awards 2025

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BETWEEN NEW TECHNOLOGY AND NEXT-GEN FORMULAS, BEAUTY HAS NEVER BEEN SMARTER. TO CUT THROUGH THE NOISE, OUR EXPERT JUDGES HAVE PUT THE LATEST IN SKINCARE, HAIRCARE, BODYCARE AND MAKE-UP THROUGH ITS PACES. AS WE CELEBRATE ELLE UK’S 40TH ANNIVERSARY, HERE ARE THE 40 GAME-CHANGING PRODUCTS TO KNOW

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Photography competition 2025

OUR PRESTIGIOUS ANNUAL AWARDS SHOWCASE THE BEST IMAGES FROM THOUSANDS OF ENTRANTS IN SIX CATEGORIES

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Your midlife beauty winners