Head Strong
How I Keep It Together
Kudla founded Vuori activewear in 2015 after he struggled to find yoga kit he liked. Now his brand has gone global. Here’s how he’s kept his yogic calm throughout
5.30am Start Selfishly
‘Dealing with stress starts well before you get to the office,’ Kudla says. He ‘gets his head right’ by waking up before his daughters and doing 15 to 20 minutes of breathwork and meditation before moving his body with cycling or some core-stability work.
9am Hit The Ball Back
‘An inbox with thousands of unread messages translates to anxiety for me,’ he says. ‘Someone early in my career told me to treat emails like tennis–when someone serves you a ball, you want to hit it right back and keep the ball in their court.’ So he organises his inbox multiple times a day, deleting spam, answering anything urgent and flagging items that will require more thought.
11am Take Thinking Time
Designing products is what ‘lights me up and gives me energy’, he says. But as a leader who’s heavily scheduled, he gets easily entangled in the business side and disconnected from the creative. So every week, Kudla makes time to sit down and just think – that’s when many new designs and ideas are brought to life.
12pm Invest In Happiness
What every other company calls their lunch hour, Vuori refers to as ‘investment in happiness’ hour. Midday to 1pm is a no-meetings zone so that everyone, Kudla included, can ‘do something that rechar
