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Reader makeovers
It’s easy to get stuck in a rut with you
Three readers asked Prima if we could give them a fashion and beauty pick-me-up. So we called in the experts to work their magic…
It’s time to get out of your style rut with a hair transformation
The AW25 runways were rife with inspiring looks. Here’s how we’re making them work off the catwalk
One option is permanent dye – it lasts longer but regrowth stands out more. Another is semi-permanent dye, which may not pick up all greys. Then, lastly, temporary root spray or powder. The pros sugge
The presenter and fragrance brand co-founder talks skincare, great hair and feelgood essential oils
VOLUME! TEXTURE! COLOUR! A WAVE OF NEW INNOVATION, PRODUCTS AND STYLISTS IS MAKING IT EASIER THAN EVER TO ACHIEVE OPTIMAL HAIR HEALTH. HERE’S OUR GUIDE TO THE BEST OF THE BEST