Iconic celebrity dresses

AS ELLE CELEBRATES ITS 40TH ANNIVERSARY, WE ASK: WHAT WILL THE INDUSTRY LOOK LIKE IN 40 YEARS’ TIME? WE SPOTLIGHT THE WOMEN WHO WILL HAVE A HAND IN SHAPING ITS NEXT ERA

There’s a new energy on the high street, and it’s cultivated by a crop of smart, stylish women prompting us to take a fresh look at the brands we think we know. Here, they reveal the secrets to their success, and where they get their own style inspo

Believe us when we say, we are so excited about the new season of the BBC One TV show Great British Sewing Bee! Join us for news, gossip and the chance to share your makes with like-minded people in o

Three readers asked Prima if we could give them a fashion and beauty pick-me-up. So we called in the experts to work their magic…

Linda Peterson, 71 Tell us about your ...

SEPTEMBER 2025