She’s the founder of a £70m business empire and has a following of 2.2m, but what does 29-year-old Grace Beverley ’s success look like behind the scenes – and what does it say about our expectations of the ‘modern day’ woman?

The presenter on cosy scents, embracing her curls and keeping her skincare simple

Dressed in a nautical striped top, dungarees, Converse shoes and a daisy chain in my hair, I swung my arm around my little sis Aimee, then eight, and grinned up at the handheld camera. ‘Cheese,’ Aimee

The fashion industry’s go-to nail artist on her favourite beauty treatments and products…

A “hedgerow” cake, a Kirstie Allsopp masterclass and a commission from Fortnum & Mason were the gamechangers for this whimsical artist from North Wales

The world economy is beset by doom and gloom, but the beauty industry continues to boom. Global beauty retail sales hit $441bn in 2024, with the sector expanding 7% annually from 2022 to 2024, accordi