Countryside charm

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Sophie Allport is bringing its timeless British heritage style to this year’s Chelsea Flower Show

Last year, at the 2023 RHS Chelsea Flower Show, homeware brand Sophie Allport won its first-ever five-star stand award. This year it’s back with its biggest show stand to date.

The 2024 show stand is the epitome of English country-house living, with an Aga in a kitchen, a boot room, a dining area and an outdoor potting station. It will showcase some of the loveliest pieces from the brand’s coveted (and timely) Chelsea collection, and its many nature-inspired designs that include kitchen textiles adorned with blossom or tulips, bees, and many more pretty patterns.

The Chelsea collection

For the second year in a row, Sophie Allport is proud to exclusively partner with the Royal Hospital Chelsea, which will receive 10% of net sales from the gorgeous Chelsea collection.

This year, the collection includes a fine bone china mug, a cotton tea towel, illustrated hand-signed print, and a serving tray. The Chelsea design features an abundance of flowers, including parrot tulips, bearded iris, foxgloves, and alliums, alongside cheerful Chelsea Pensioners in their scarlet uniforms, the Great Pavilion, cute hedgehogs, and a beehive.

Sophie Allport, founder and creative director of the brand, says she’s delighted to be returning to Chelsea, which has been part of the company’s story since 2010: “I love everything about the event,” she says, “from meeting the Chelsea Pensioners and hearing their stories, to wandering the stunning gardens and displays and meeting

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