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We go behind the scenes to learn more about Dacia’s rebranding
John McIlroy John_M
VALUE is arguably the word that attracts most potential Dacia buyers, but once you’re a Dacia owner, there’s another one that the brand is keen to promote: adventure. It’s the spirit that underpins al
Audi will preview its all-new look under design boss Massimo Frascella when it reveals a new concept car later this year. Frascella joined Audi from JLR 18 months ago and his impact on the German bran
Found yourself admiring Kias recently? Of course you have. It’s the Karim Habib effect
It’s vanishingly rare that a new car is so well received it actually shifts perceptions of the company that created it even before anyone has sat behind the wheel. That’s the sort of instant impact of
For ages I’ve been wanting to test the latest Dacia Duster 4x4, now powered by a mild-hybrid 1.2-litre petrol triple, directly against my own old-shape 21-plate 4x4 diesel. I spent a happy afternoon a
The Dacia Duster is not the cheapest car on sale today; it’s not even the cheapest Dacia. In fact, save for the recently introduced Bigster, it’s the most expensive car Dacia sells. But it is outstand