FEMALE FOUNDERS
For International Women’s Day (March 8) we’re speaking to the female founders of five of the UK’s beauty brands, all of whom have passion, resilience, and a commitment to making a positive impact on the lives of other women.
‘My journey to becoming a co-founder of Watermans, a globally recognised haircare brand, began with a deeply personal struggle. Like millions worldwide, I faced the daunting challenge of hair loss. The experience was not just physical but also deeply emotional, impacting my confidence and self-image. The market was flooded with products promising results, but none seemed to deliver the effectiveness I desperately sought.
‘Fuelled by frustration and a determination to find a solution, I embarked on a mission. This wasn’t only just about regaining my hair; it was about reclaiming control and helping others facing similar struggles. That’s how Watermans was born. Driven by a passion to create products that genuinely work, we delved deep into research, exploring the science of hair growth and hair health. Our goal was clear: develop a product that’s not just a temporary fix but a source of long-lasting confidence.
‘After countless trials and tribulations, we achieved our breakthrough. The first bottle of Watermans hair growth shampoo was more than a product; it represented hope and resilience. It was a solution crafted from personal experience and made with care.
‘The response was nothing short of phenomenal. Word spread rapidly, as did the results experienced by our customers. What started as a solution to a personal problem resonated with people worldwide. We now sell a bottle ever y 30 seconds!
‘Today, Watermans is more than a brand; it’s a community. We’ve empowered so many individuals to face their hair challenges with confidence and pride. Our journey from personal struggle to global success isn’t just about selling products; it’s about transforming lives, one bottle at a time.’
●Find out more at watermanshair.com.
‘My career in the natural products movement began when Istarted working inindependent health food stores at age 21. Later, in the 1990s, I became editor of Natural Food Trader magazine and visited hundreds of health food stores and natural product manufacturers inthe UK and around the world. Ifell inlove with both the kindness and the knowledge of the independent health-store staff, as well as the healthy, cruelty-free, environmental products they sold. But over the years, as Idug deeper into the ingredients and the manufacturing processes, Ibecame more concerned with the supply network.
‘In 1999, Iset up Viridian Nutrition with three fundamental princi
